Creating high-quality online copy is about much more than using the “right” words – it’s about how you use them.
Now more than ever, engaging with customers is not just about selling a product, but first having a conversation about how you can meet their needs. Your online content, whether via your website, blog or email marketing, must resonate with the client on a personal level.
You know your audience. You know your own brand. Creating good copy is about connecting the two.
What We Do
Bishop Content Studio provides copywriting and copyediting services for all aspects of your online presence, including:
- WordPress website copy
- Blog writing
- Researching and writing articles
- Email marketing automation
- Marketing collateral copy for flyers, brochures, business cards and more
If your website is out of date or is not search engine optimized, this can have a huge impact on your ability to reach people. In order to even show up on a Google search, you must be able to demonstrate your relevance. That means producing quality content in multiple virtual locations on a consistent basis, and contributing to the conversation within your niche community.
Successful business is not just about finding new customers, but engaging with people who will become advocates for your brand. For this, you must show up as an expert in your field – not just occasionally, but often and with consistency.
Veronica begins to work with clients by first setting up a discovery assessment to understand your goals. During this session, she will provide feedback on your content, including the searchability of your website, running Google Analytics and reviewing your site for potential improvements.
If you choose to work with her, Veronica will provide a written breakdown of the feedback and her recommendations for improving online visibility and access to new clients and customers. You may decide to carry out those changes yourself, or to hire Bishop Content Studio to do this.
Once your site is up to date and SEO optimized, Veronica would be thrilled to write ongoing content for your blog, newsletter and other online spaces to support your business going forward. She publishes both as a ghostwriter and under her own name.
I engaged Veronica to help me create the content for my website. I was impressed by her insightful questions in order to understand my area of expertise and what differentiates me from others in my field. She collaborated very well with my website designer create a consistent brand for me. Veronica is creative, dependable and fun to work with. I highly recommend her.Yifat Sharabi-Levine
High Performance Leadership Trainer and Executive Coach, Catalyst Circles